Phaedra Solutions
Saturday 21, Sep 2024

Marketing Analyst  

Phaedra Solutions

Lahore, - Pakistan - Salary Not disclosed

Less than 1 Year Morning Shift Full-Time

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Job Details

Category:
Human Resources
Career Level:
Entry Level
Experience:
Less than 1 Year
Required Qualification:
Bachelor's degree in Marketing, Business, Statistics, or related field.
Requires Traveling:
Yes
Salary:
Salary Not disclosed
Salary Type:
Per Month
Total Vacancies:
1
Skills
marketinganalystinboundoutboundstrong analytical skillsdrivingcampaignsdataprovidinganalysisanalyticaltoolssoftwaredashboardsperformanceinbound marketingcontent marketinglead generationmetricsleadqualitycontenttargetemail marketingadvertisingdirectmakesalesindustrymarket researchconsumer behaviorbusiness statisticsgoogle analyticsadobe analyticsdigital marketingcommunicationpresentationnetworkingverbalresearchmarketing analyticsfocusbachelor's degree in marketingbusinessstatisticsor related field.

Description

Summary

We are seeking an experienced Marketing Analyst with - years of expertise in both inbound and outbound marketing strategies. The ideal candidate will possess strong analytical skills, a deep understanding of marketing trends, and a proven track record of driving successful campaigns. In this role, you will be responsible for analyzing marketing data, optimizing campaigns, and providing insights to enhance overall marketing performance.
Responsibilities
Responsibilities include but are not limited to;
Conduct in-depth analysis of marketing data to identify trends, patterns, and opportunities.
Utilize analytical tools and software to extract actionable insights from various data sources.
Develop and maintain dashboards and reports to track key performance indicators (KPIs).
Evaluate the effectiveness of both inbound and outbound marketing campaigns.
Recommend and implement improvements based on data-driven insights.
Collaborate with cross-functional teams to enhance campaign targeting and messaging.
Manage and optimize inbound marketing strategies, including content marketing, SEO, and social media.
Monitor lead generation metrics and implement strategies to increase lead quality and quantity.
Collaborate with content creators to align content with target audience needs.
Oversee outbound marketing efforts, including email marketing, advertising, and direct outreach.
Analyze outbound campaign performance and make data-driven adjustments.
Work closely with the sales team to align outbound efforts with sales objectives.
Stay abreast of industry trends and competitive landscape.
Conduct market research to identify new opportunities and threats.
Provide insights into consumer behavior and preferences.
Prepare and present regular reports on marketing performance to stakeholders.
Communicate findings, recommendations, and insights effectively to the marketing team and other relevant departments.
Qualifications
Bachelor's degree in Marketing, Business, Statistics, or related field.
Skills
Proficient in using analytical tools such as Google Analytics, Adobe Analytics, or similar platforms.
Strong knowledge of digital marketing channels, SEO, content marketing, and advertising.
Excellent communication and presentation skills.
Ability to work collaboratively in a cross-functional team environment.
Detail-oriented with a strategic mindset.
Great networking skills.
Excellent written and verbal communication.
Resourceful, with outstanding research skills.
Emboldened by challenges.
Experience
- years of experience in marketing analytics with a focus on both inbound and outbound strategies.
Location
Lahore
Number of Positions

Job Specification

Phaedra Solutions is in search of talented and motivated individuals for the post of Marketing Analyst in the field of Human Resources in one of their office located in Lahore - Pakistan. The ideal candidate should have bachelor's degree in marketing, business, statistics, or related field. qualification and atleast less than 1 year of experience. The position require marketing, analyst, inbound, outbound, strong analytical skills, driving, campaigns, data, providing, analysis, analytical, tools, software, dashboards, performance, inbound marketing, content marketing, lead generation, metrics, lead, quality, content, target, email marketing, advertising, direct, make, sales, industry, market research, consumer behavior, business statistics, google analytics, adobe analytics, digital marketing, communication, presentation, networking, verbal, research, marketing analytics, focus, bachelor's degree in marketing, business, statistics, or related field. mandatory skills. This is a Full-Time morning shift job.


About Phaedra Solutions

Phaedra solutions is a software development company. The company has a vision to deliver the highest level of competence and expertise in the field of software development. The company believes in implementing intuitive, reliable and high standard software development, web development and mobile application solutions. Our innovation and technical expert team has a unique approach towards understanding the client’s needs and serve them with the best of their skills and knowledge.Company feels proud that it has worked with some of the most reputed brands . Phaedra solutions aims to take technological advancement to the next level through research, innovation and standards

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