PPC Manager
Cubix
Gulshan-e-Iqbal, Karachi, - Pakistan - Salary Not disclosed
Job Details
- Category:
- Marketing
- Career Level:
- Manager (Manager/Supervisor)
- Experience:
- 4 Years
- Required Qualification:
- BSc/BA in Marketing, Digital Media or a related field
- Requires Traveling:
- No
- Salary:
- Salary Not disclosed
- Salary Type:
- Per Month
- Total Vacancies:
- 1
- Skills
Description
We are looking for a PPC (Pay Per Click) Manager to run PPC campaigns and monitor paid search budgets.
In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers.
Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)
Responsibilities
- Participate in forming effective paid search strategies
- Launch and optimize various PPC campaigns
- Oversee accounts on search platforms (e.g. Google AdWords, Bing)
- Be involved in keyword selection and audience targeting
- Monitor budget and adjust bids to gain better ROI
- Track KPIs to assess performance and pinpoint issues
- Produce reports for management (e.g. dashboards)
- Write attractive and concise copy for adverts
- Suggest and develop new campaigns across multiple channels
- Maintain partnerships with PPC ad platforms and vendors
- Find ways to reduce risk of click fraud
- Keep abreast of PPC and SEM trends
Requirements and skills
- Proven - years experience as a PPC Manager or Digital Marketing Specialist
- Experience in data analysis and reporting
- Knowledge of SEO and digital marketing concepts
- Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred
- Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
- Understanding of HTML and XML is a plus
- Proficient in MS Office (particularly Excel)
- Excellent communication skills
- Analytical thinking with strong math skills
- BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus
Timings: pm to am
Location: Gulshan-e-Iqbal, Karachi
Job Specification
Cubix is in search of talented and motivated individuals for the post of PPC Manager in the field of Marketing in one of their office located in Gulshan-e-Iqbal, Karachi - Pakistan. The ideal candidate should have bsc/ba in marketing, digital media or a related field qualification and atleast 4 years of experience. The position require pay per click, manager, campaigns, search engine marketing, search engine optimization, analytical, online marketing, google adwords, partnerships, risk, digital marketing, data analysis, reporting, adwords, facebook, yahoo, analytics, tools, google analytics, tableau, webtrends, html, ms office, excel, communication skills, marketing, digital media mandatory skills. This is a Full-Time night shift job.
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