PPC Specialist 

Job Details

Category:

Marketing

Career Level:

Experienced (Non-Managerial)

Experience:

1 Year

Required Qualification:

Bachelors in Marketing or relevant degree preferred

Requires Traveling:

No

Salary:

Salary Not disclosed

Salary Type:

Per Month

Total Vacancies:

1

Skills

keyword researchpay per clickspecialistcampaignsmonitorsearch engine marketingsearch engine optimizationonline marketingresearchmanagementmakeplatformsadvertisingaccount managementplanningmonitoringperformanceindustrytoolsdigital marketinggoogle adwordsyahoofacebookstrong communication skillsanalyticalcreative writinganalyticsgoogle analyticstableaumarketingdigital mediafield

Description

• Plan, execute, and manage PPC campaigns across a range of channels.
• Keyword research and management to optimize bids.
• Write engaging copy for adverts.
• Oversee existing and new campaigns and make recommendations to optimize them.
• Oversee accounts on search platforms.
• Create advertising reports, Monitor budget, and adjust bids to gain better ROI.
• Account management of clients.
• End-to-end campaign management-from Planning to executing, monitoring, evaluating, and optimizing campaign performance to generate maximum leads.
• Keep on top of industry advances and appropriate tools to enhance paid search channels.
• Keep abreast of PPC and SEM trends.

REQUIREMENTS:

• The candidate must have at least year of relevant experience.
• Fine Knowledge of SEM, SEO, and digital marketing concept.
• Experience in using tools such as Google AdWords, Bing, Yahoo, and Facebook Ads.
• Strong communication skills, relationship-building skills, analytical thinking, and creative writing skills.
• Working Knowledge of Analytics tools (Google Analytics, Tableau, Web Trends, etc)

Bachelors in Marketing, Digital media, and relevant field.

LOCATION: Gulshan-e-Iqbal, Karachi